January 10, 2009

• Success in Hard Times

  Scott Robert photography a brand new look at life www.scottrobertphotography.com [new images and music] Finding Success in Hard Times www.scottrobertjournal.com   Congrats to Erik Vail One of the best ways to increase business is to simply be world class in what you do. Anyone can lower their price but to keep your upper hand and stay afloat in hard times, you need to be great at what you do. I always mention to people getting into the wedding photography business that you have to push yourself to be in the top 5% if you are going to be successful. Which means out of 100 photographers, you have to be better then 95 of them. Simply lowering your price will not guarantee an increase in business because people are always searching for the best value. Take for example Zune and iPod- portable mp3/media players. If Zune and iPod both discounted their products by 50% I would assume iPod would still sell a heck of a lot more than Zune. I'm not sure anyone would buy a Zune! Why? because iPod is perceived as higher up on the quality ladder. Be at the top of the ladder and control the market and your sales. When hard times strike, people still purchase value. Higher quality products at lower prices are always more attractive than mediocre products at lower prices. Erik came to one of my workshops in Canada last year. After talking to him, I knew he was concerned about being the best. His father who also is an amazing and respected photographer in the industry, has taught him so much and to be even mentioned as one of Erik's influences is very humbling and such an honor for me. It is so rewarding to see many of my students climbing that ladder and becoming the best at what they do and finding healthy doses of success. I see nothing but blue sky for Erik because he is committed to being the best and I'm glad I can help him in a small way. Go to www.scottrobertworldtour.com to here what he had to say about one of my workshops.Thanks Erik for being an inspiration. I'm Back!! I know I have been away for awhile but I plan to get my blog up and running in 2009. There is a lot of exciting stuff I want to blog about, including more details about my workshops. I am sorry to say that my Las Vegas workshop is SOLD OUT but since I have room for 20 more students on Sunday, I will have a special sign up for those who just want to learn about post processing. It will include my LR set of presets and my PS3 action set! Stay tuned for more details. I am planning to post all my 2008 wedding slideshows by Feb so stay tuned for a bunch of wedding imagery! I hope you all had a wonderful Holiday Season and I wish you all the best in 2009. I currently use the below equipment, click for more info... Canon5D Canon24-105F4IS Canon70-200F4IS Canon50mmF1.2L Canon24mmF1.4L Canon16-35mmF2.8L PocketWizards CanonFlash CompactFlash www.scottrobertstore.com toview more equipment recommendations  Subscribe in a reader     Scott Robert Next Level Workshops Join the Revolution...   2008 Workshop Images Paris London Spain     2009 World Tour Las Vegas SOLD OUT Venice, Italy Honolulu, Hawaii Montreal, Canada Beijing, China Los Angeles, CA and more!   More Info                   MyStory*click here* Subscribe! Get this blog sent to your email Learn photographyforFREE www.phototools123.com

  
  

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